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GIGABYTE AORUS and G2 Esports renew their partnership for a 4th term – e-sport marketing blog

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AORUS, the premium gaming brand powered by GIGABYTE, is proud to announce an expanded strategic partnership with G2 Esports, one of the world’s leading esports organizations, for the fourth consecutive year. The two sides have agreed to team up again for what has been a very successful collaboration and look forward to even stronger esports integration in 2021. Since AORUS has joined forces with the world’s elite of esports in 2018, AORUS provided cutting edge solutions. gaming desktops and laptops at G2 training centers to help gamers grow and exceed expectations. Bridging the gap between players and hardware, AORUS embarked on G2 Esports during product development phases to better recognize needs and adapt. To commemorate the integration, AORUS released the Z490 G2 Edition motherboard which incorporates the iconic G2 samurai logo while bringing the ultimate experience of a reliable, high-quality hardware component to professional gamers and gamers. With three years behind the partnership, AORUS is excited to continue working with top esports teams to improve hardware products that are suitable for top players. “From playing professionally and now as CEO of G2 Esports, hardware has played an integral part in my success. AORUS has provided us with affordable, stable and reliable PCs and after 3 years of successful collaboration, renewal is the natural progression of our partnership. I am delighted to see where we are in the future. So far it has been a fun and enjoyable race where we felt we played a positive role in the success of AORUS. Let the show continue. – Carlos Rodriguez Eddie Lin, vice president of GIGABYTE’s AORUS integrated marketing communications team also commented on the renewed partnership: “Teamwork makes the dream work. Over the past three years, AORUS and G2 have been a formidable team and have done an incredible job in creating content and co-branded collaboration for the esports community. We are now more than delighted to see our strong camaraderie continue. With so many exciting projects to come, we can’t wait to see what the future holds for us in 2021. Let’s Raise Together and Win Together. Team up. Fight! ”More esports sponsorship content: (Image) Source: Press release

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