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Five Below Launches Gaming Product Line With Fortnite World Champion Bugha

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Discount retailer Five Below has announced a new product line with a themed branding of 2019 Fortnite World Cup champion Kyle “Bugha” Giersdorf. The range consists of various gaming and streaming peripherals such as headset, microphone, mouse and keyboard. Giersdorf is represented by VaynerGaming, a division of the VaynerSports talent agency which was founded by Gary and AJ Vaynerchuk. Since winning the World Cup last year, Giersdorf has grown in popularity as a streamer on Twitch, where he has amassed over 3M subscribers. Last week, Five Below also announced the rollout of an in-store esports arena pilot program in partnership with Nerd Street Gamers.

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