Through the Brazilian Confederation of Electronic Sports and Games (CBGE), the World Electronic Sports Federation (GEF) has an ally in Brazil for its efforts to include electronic sports in the Olympic Games. Following the close of a recent partnership with the Arena Hub innovation center located in São Paulo, CBGE President Paulo Roberto Ribas discussed with The Esports Observer plans and steps already taken to achieve this goal. Having chosen CBGE as an exclusive entity in Brazil to be part of the process of recognizing esport in the Olympic universe, the FEM is counting on the experience of Ribas, who worked on the candidature for the Olympic Games in Rio 2016 and was government observer at the 2008 and 2012 Games. He has also been directly linked to other sporting events such as the FIFA World Cup in 2010 and 2014, the Pan American Games in 2007 and other sport-related world championships . “With the knowledge accumulated in 15 years in the events, in 2015 we launched a new project in Brazil with the aim of creating state federations and a Brazilian esports confederation that could help raise the sport to the rank of recognition. of the Olympic community, ”said Ribas. “After studying the national market, we decided to found CBGE, in March 2019, with experienced professionals on the board of directors and in the states to establish the necessary legal foundations for athletes, clubs and federations. Other GEF strategic partners around the world are Commonwealth Sport, which has over a billion members in Europe, the Asian Olympic Council, the Organización Deportiva Suramericana in Latin America, the Dentsu advertising agency, the International Union United Nations telecommunications and other esports associations, such as the Arab Esport Federation. Although, among the key partners of the FEM, Ribas highlights one as being the most important for the Olympic project: the World Association of International Sports Federations (GAISF), a branch of the International Olympic Committee which brings together all sports federations international and is responsible for recognizing esports. Ribas also revealed that CBGE also has a cooperation agreement with the Asian belt for the development of the games market, technology and innovation, which involves Southeast Asia and the main gaming companies and streaming, run by Tencent, which has been a sponsor and supporter of GEF since its inception. “In addition, a project study is already underway with the Ministry of Science, Technology and Innovations as well as several Brazilian universities, where we present to the Minister and his team data on the feasibility of research and projects in the sector, ”he said. . “Thus, the CBGE felt the need to collaborate technically, by supporting and advising the creation of the Parliamentary Front in favor of sports and electronic games, which brings together 210 federal deputies from the Federal Chamber. It is an important movement to give a voice and an opinion to all the actors of the sector in the country, enabling a broad debate that aims to bring benefits to athletes, clubs and companies in the industry. According to Ribas, the partnership with Arena Hub, a center for innovation and entrepreneurship focused on sports, came because “its strategy shares the same ideal: to raise esport, with the video game industry, to Olympic level. . This will bring benefits to startups, technology, innovation companies and, in particular, events and the competitive segment of esports. Arena Hub has the participation of the São Paulo State Government and the São Paulo Football Federation, being located in the city at the Allianz Parque, one of the most important football stadiums in Brazil where CBGE will have an office for optional use. There, the federation will also have access to content produced by Arena Hub, training programs, hackathons, office hours, mentoring, participation in challenges and networking with partners in the sports industry. and entertainment. Ribas also told TEO that “[CBGE’s] the idea is to bring the debate to the Brazilian partners for a co-construction. Arena Hub and its associates are among the most important partners in this plan, which brings together championships, events, an online channel for webinars, debates and programs with content related to the topic. The vision of the local esports community TEO also spoke with key representatives of the esports industry in Brazil to hear their opinions on the subject, learning that many do not see the sport at all. CBGE, FEM or the federation model as a good idea. The Olympic project is seen as an argument that federations are using in an attempt to strengthen their prominence in the esports community, which they are not interested in adopting the model for. Holding an esports competition every four years is considered incompatible with the plan, as the games can easily rise and fall in this period and the industry does not need to be part of the Olympics to gain notoriety or legitimacy. . In addition, a regular international esports competition for nations is not yet structured, so aiming for the Olympics now, according to sources, is not an important subject for the development of the scene. The sources also share the view that a federation model is very vulnerable to fraud and corruption, monopolizing control of esports and thus making it more difficult for game publishers, organizations and consumers to develop the scene. promotion companies. A forced intrusion by such entities would even lead to copyright and intellectual property issues among game producers, which would hurt the economy of the sector. Thus, as a protective measure, the community should fight against laws and possible government interference seeking to impose conditions on the adoption of a federation. Among the other bills that were refuted, Federal Senate Bill number 383 of 2017 proposed by Senator Roberto Rocha, the 4th article predicts the normalization and promotion of esport through confederations, federations , leagues and associative entities. The community, with the support of Senator Leila Barros, was able to prevent the passage of the bill. Earlier this year, esports entrepreneur and CEO of Brazilian organization Black Dragons Nicolle “Cherrygumms” Merhy rejected an invitation to a Parliamentary Front session in favor of sports and electronic games in March 2020, saying that ” the will of my presence on this Front is precisely to use my image and my voice to propagate ideas that are harmful to our electronic sport ”, as she posted on her Twitter at the time. The session took place without any representative from the competitive scene.